shot here off my iphone, Electra's new app

Yup, it was bound to happen. Someone had to do it, right? Well Electra Bicycles has.

its a free download app for your iphone that allows you to download wall papers of electra lifestyle imagery and allows fans to snap and upload their own photos to share with the entire Electra community. I haven’t fiddled around with this much more than downloading it, and pressing a few buttons, but I’m sure on some sleepless night I’ll be on this app looking at what they’re up to.

Who said bicycles couldn’t be on an iphone?

Keen Coronado Cruiser

These sturdy, yet comfy shoes are perfect for pedaling your cruiser bike – be it on the beach or on the pavement. We’re super excited to have these shoes to try out this month. KEEN doesn’t miss a beat – they’ve taken their savvy in the outdoor side of things and applied it to a great shoe that captures the easy style and quality that you’d expect from a great company like KEEN.

Nice job on making the leap onto the the lifestyle and leisure side of things!

Look for them on the KEEN website. These shoes are expected to be in market by February 1, 2010.

We are definitely ‘keen’ on these shoes. http://www.keenfootwear.com/

We think there are a slew of other bikes out there that deserve the moniker “classic” even if they haven’t been wheeling around since the beginning of time. Consider the John Deere series of bikes by Nirve, and the limited edition cruisers New Belgium puts out each year. Those are surely classics today and we think future generations will agree.

Whether you’re looking to start a seriously expensive hobby or just straddle something with a unique patina, Scott McCaskey of The Classic & Antique Bicycle Exchange and Leon Dixon of the National Bicycle History Archive of America offer their advice and opinions to help you get rolling on some vintage steel.

Scott McCaskey

Scott McCaskey is a Texas-based classic bike expert, restorer, and historian. He is the publisher of the Classic & Antique Bicycle Exchange (thecabe.com) as well as the Classic Bicycle News (classicbicyclenews.com)

For starters, generally, the more deluxe the original bike (frame tanks, speedometers, lights, bells, horns, fenders, etc.) the more valuable it is and the more you’ll pay. McCaskey says wear items like pedals, grips, saddles and tires are fairly easy to find. Also, original bikes are more desirable than restored bikes (meaning bikes with fresh paint; new hubs, rims and spokes; updated components, etc.)

Restore the bike for you, not for resale; you’ll never get your money back out of it. A proper restoration of an old classic can cost thousands of dollars to do right. And if you don’t do it right, it will be hard to sell for top dollar.

The $200 – $1,000 restoration job is the mainstay of the hobby. The low end of that spectrum is a project; $1,000 is something you’re proud of. Then you go to $2,000 to $10,000 for rare bikes and classics in excellent shape. You’ll pay that for an Elgin Bluebird or an Evinrude Streamflow or a Schwinn Autocycle or a 1936 Indian bicycle.

McCaskey’s top 10 things to watch for when buying a classic cruiser:

1.    Make sure the frame and fork are straight. Is the carcass in good shape? Is it rideable?
2.    Are the wheels straight and trueable?
3.    How bad is the rust? (If it’s through the frame at joints, it’s structurally not sound. Pass.)
4.    Look for original components (pedals, seat, fenders, grips, tires, chain, etc.)
5.    Do the fenders match?
6.    Is the chain guard there?
7.    Do all the painted items match?
8.    Is it the original paint? Is the paint in decent shape?
9.    Are all the “original equipment” accessories (lights, speedometer, “gas tank,” reflectors, bells) still intact?
10.    How badly are the pedals, hand grips and saddle worn?

Follow these simple tips when beginning your own restoration project. Check out McCaskey’s publications both online and in print for more information.

Leon Dixon

Dixon’s claim to fame: “Classic”

In the world of classic cruiser bicycles, there’s Leon Dixon and there’s everyone else. He claims to have coined the term “classic bicycle” in 1977 in a series of articles he wrote in his self-published newsletter about restoring balloon tire bicycles made between 1920 to the end of the 1960s. “There’s nothing that really fits the mold after that,” Dixon said. “After that, everyone was jumping on the [Schwinn) Krates and Sting Rays.”

The mildly cranky Viet Nam vet says that unless you are returning that old Schwinn to its original, fresh from the factory condition, you’re not restoring it, you’re customizing it. “People don’t understand what a restoration is,” Dixon said. “People want shiny; that’s not restoration. You have to do your homework.”

Original equipment pedals, fenders, hand grips and saddles are what a true restoration is made of, and it starts with the serial number and a lot of research. The tires, lights, bells and color of paint must all be correct to qualify as a restoration, according to Dixon. New rims and hubs that weren’t on the bike when it was new does not a restoration make. That’s customizing.

So, if you’re just looking for a cool old bike that you want to make road worthy with new components and accessories, go right ahead. Just don’t claim to have “restored” it.

A true restoration of a classic bicycle can require dozens of hours and hundreds, if not thousands, of dollars. And he suggests you practice with something easy, like a ‘50s or ‘60s era Schwinn. Original parts are relatively easy to find and they won’t melt your checkbook.  “Don’t try anything made before The War (WWII) unless you’re willing to put in some serious money,” Dixon said, adding that getting the chrome and paint done (right) for a classic bicycle can run upwards of $1,500 or more.
Dixon also said that people who think they’ve spent too much for too little when buying a true classic bicycle usually have unrealistic expectations and haven’t done their homework.

“People who buy old stuff like they are shopping at Macy’s are the ones who feel cheated,” Dixon said. “It’s old and people need to adjust their thinking to a different level.”

Enter the era of the electric cruiser. So called “e-bikes” are a sweet way to say goodbye to sweet crude. They might cost a little more, but they’ll keep you from jumping in the car to get groceries.

At a recent bike show there were at least a dozen companies with strong offerings in the electric bicycle category. There was even an electric unicycle with a very nervous product tester perched on top. But it was the Kilowatt Electric Cruisers that stole the show. Kilowatt is a wonderful example of an emerging trend that has both style and quality. Gone are the days of the awkward looking electric bike; Kilowatt has incorporated a unique frame, a bitchin’ triple-tree fork (to handle the extra torque) and a paint job that has to be seen in person to be believed.

As if cruising wasn’t chill to begin with, add a motor and some juice and you might consider losing the car all together. Just flip a switch, push a button and you’re up and moving. Within a few seconds you’re riding along at 20 mph. Depending on the terrain, your stature and your fondness for burnouts, expect to squeeze 30-50 miles out of one complete charge. And the battery should last for 1,500 charges, or about 5 years, before it needs to be replaced.

Richard Kraatz, Kilowatt Bikes Owner/Founder, talks about the inspiration that led to its current lineup: “It’s a fun way to get cars off the road.” Kraatz saw that the booming e-bike market in Europe was lacking in style. “They were all grey step-through models.” Kilowatt Bikes adds some much-needed styling into the e-bike scene with its cruiser line.

The Kilowatt Cruiser offers a smooth ride with a quiet motor that has the guts to get you up steep hills without breaking a sweat. As gas prices bounce back up, electric bicycles are going to move from novelty to necessity. Not to mention, they’re a blast to ride.

did you know that refineries hate having their photos taken?

No really, we got chased off when we were scouting locations by security at SunCor.

None the less, I’ve already been asked “did you photoshop that cover on issue #3?”

And the answer is no, as an art director, I’m somewhat of a purest, and if we can get the shot, we do everything we possibly can to capture a “real” image based on the concept we are shooting. Now there are all sorts of great color and highlight enhancements we can do in photoshop, and we’re not going to pretend that we don’t use those, but in the case of this photo, I shot these as a record of the day with my Canon PowerShot digital camera while we were setting up.

The cover shot by Todd Van Fleet, has the model (Bo) actually standing on a stack of old railroad tracks, and those two refineries that are in the frame, were actually physically there, and the clouds are formed as they appear in the photo… I was there, and will attest to its authenticity. It’s awesome when the idea you had in your mind turns out 10x better than you ever expected.

This is the actual cover of issue#3

Wheel Lights by Monkeylectric

Paris Harringbone by Yakkay

Evolution Mini bike lock by Kryptonite

Beetle Light by Knog

ELECTRONICS

Coolpix S1000pj Camera by Nikon

FM Transmitter by Whole House

Incredibell Saturn

Lightning Reaction Revenge

FOR YOUR PETS

Cat Play Houses

Eco-Star Dog Toy

Safety Seat by iBert

Kid-Tough Digital Camera by Fisher-Price

Pencil Thin Mustaches

Wham-O Super Book

Flora Minor Messenger Bag by Sherpani

Vintage Tie Wallet by Beatrice Holiday

Bamboo T-shirt by Cruiser Creative